Less Than A Minute

 

As explained in the LED Magazine's article:

"As we move to the halfway point of 2024, Cincinnati-based building environment industry (BEI) marketing agency AMBI has considered the key differentiators and points of discussion that have emerged with clients working in and supplying projects in the built environment. Although lighting brands will need to engage the buying market with their “unique identity and value proposition,” the company noted that manufacturers should address five trends that will continue to inform the industry this year and beyond."